Email Design & Coding (Marketo) for the Military Officer's Association of America's (MOAA) on-boarding series.
MOAA supports officers from the junior to senior ranks, and presented us with the challenge of designing two sets of emails to best reach the full spectrum of their members. We completely revamped their former template style in favor of high-impact colors to distinguish their emails, and altered content to best appeal to each segment.
Art Direction: Oronde Vaughn
Copy: JP Welch
Design & Coding: Taylor Smith